澳大利亞中國紡織服裝線上展將於12月7日開幕 China Clothing Textiles Accessories Expo to Open on 7 December
為應對新冠疫情帶給外貿行業的衝擊和影響，促進中澳紡織服裝產業經貿與產能合作，突破需求萎縮、訂單減少、供應鏈不暢的多重困局，以及新發展格局下國內和國際市場更好的聯通，由中華人民共和國商務部主辦的澳大利亞中國紡織服裝線上展（China Clothing Textiles Accessories Expo）於12月7日拉開帷幕。展會將遴選140餘家國內優質紡織服裝企業參展，採用傳統展會構建方式，以參展商為獨立單元，通過產品展示、直播互動和即時通訊等方式協助企業積極開拓數字化營銷渠道，助力企業實現線上展示、線上洽談、彌補線下展會因疫情停辦造成的「斷點」，以新方式為企業傳統貿易打開新局面，進一步加強了供采對接和撮合力度，助推國內企業足不出戶抓訂單、拓市場、增信心。
In order to cope with the impact of COVID-19 on foreign trade, China Clothing Textiles Accessories Expo hosted by the Ministry of Commerce of the People』s Republic of China, will begin on December 7 to promote economic, trade and production capacity cooperation in the clothing textiles industry between China and Australia, to overcome the multiple dilemmas of shrinking demand, decreasing orders and obstructed supply chain, and thus better connect home and abroad markets under the new development pattern. More than 140 domestic high-quality clothing textiles enterprises will be selected to participate in the exhibition. The traditional exhibition construction method will be adopted, with exhibitors as independent units, to assist enterprises to actively develop digital marketing channels through product display, live interaction and instant messaging. In this way it will help enterprises realize online exhibition and negotiation, making up for the 「break point」 caused by the suspension of offline exhibition due to the epidemic. This exhibition will offer a new solution for traditional business trade in a new way and further strengthen the supply and procurement docking and aggregation, helping domestic enterprises to grasp orders, expand market and increase confidence without leaving home.
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